Dairy-based RTDs
Dairy-based RTD beverages used
to be few and far between. Now they’re everywhere.Unrefrigerated on grocery store shelves. In the cold case at convenience stores. In health clubs and assisted living centers. Consumers of all ages choose RTD beverages for their high levels of protein, calcium and other minerals, as well as their convenience. For manufacturers, creating a successful entry to this crowded marketplace is challenging.
Our Capabilities
At Mother Murphy's, our dairy-based RTD beverages have unique flavoring which is why our team strives to help our customers meet their dairy flavoring needs and challenges.
Latest News
Exploring the Ever-Changing Palate Did you know your flavor world is never finished? What you taste today is a moving target—shaped by genes, age, exposure, mood, memory, and the food culture around you. In other words: your palate isn’t picky. It’s adaptive.Genetics: The Blueprints of Taste Let’s start with the hardware. The average adult is often cited as having somewhere
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Cravings, Rewired: The Science of Shifting Taste
Why a Single Note Can Unlock a Whole Moment One whiff of a familiar aroma can yank you back in time with disrespectful speed. Not a vague “I remember this,” but a full-body replay: kitchen light, weather, the exact emotional soundtrack. That isn’t poetry. It’s biology—often called the Proust effect, where taste and smell cues trigger especially potent autobiographical memories.
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Nostalgia Flavors
It’s 4:47 p.m. in the pilot lab. Your prototype is finally singing: bright fruit top, clean sweetness, a little body to make it feel “real.” Then someone says the sentence every formulator dreads: “We need to add the magnesium.”
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The Aftertaste Ambush
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