Dairy-based RTDs
Dairy-based RTD beverages used
to be few and far between. Now they’re everywhere.Unrefrigerated on grocery store shelves. In the cold case at convenience stores. In health clubs and assisted living centers. Consumers of all ages choose RTD beverages for their high levels of protein, calcium and other minerals, as well as their convenience. For manufacturers, creating a successful entry to this crowded marketplace is challenging.
Our Capabilities
At Mother Murphy's, our dairy-based RTD beverages have unique flavoring which is why our team strives to help our customers meet their dairy flavoring needs and challenges.
Latest News
Designing Bitterness on Purpose Bitterness has a branding problem. In espresso, dark chocolate, tonic, and an aperitivo, it gets called complex. Put the same kind of sharp, lingering signal into a functional drink and suddenly it’s “medicine.” That gap is where R&D gets interesting. Bitterness isn’t automatically premium, and it isn’t automatically a defect. It’s a designed signal. Whether it
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Premium, Complex… or Medicinal?
Managing Sweetener Side-Tastes Before They Hijack the Second Sip “Zero sugar” is easy to put on the front of the can. The second sip is where the formula has to prove it. The first sip can be gorgeous: bright berry aroma, crisp acid, sweetness right on target. Then the fruit disappears, sweetness keeps hanging around, and something bitter, metallic, cool,
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Why the Second Sip Gives Your Sweetener Away
Protein Isn’t a Flavor. Until the Formula Makes It One. Protein looks fantastic in 48-point type. In the mouth, it can stage a tiny hostile takeover. The vanilla shake turns into damp cardboard. The fruit drink finishes dry enough to sand a table. The bar delivers 20 grams of protein and 40 seconds of jaw work. “High-protein” may win the
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The “Protein Problem”
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