For the average consumer,

smoothies are more than cold drinks in a tall cup.
Retailers like smoothies because they are extremely versatile. Smoothies allow retailers to offer customers an individualized and highly customizable experience. Smoothies can be sold as cold or frozen, with bases of yogurt, milk, juice or water. They can be made with sweet fruits, like strawberries or bananas, or bitter-tasting vegetables like kale. Blending in nutrient additives, such as protein, vitamins and riboflavin, makes smoothies even more individualized for consumers.

Our Smoothie Flavoring Capabilities

At Mother Murphy’s, we love the possibilities that smoothies present. But we know that the natural ingredients that people want in their smoothies can actually lead to a bad-tasting beverage. Our flavor scientists take an end-product approach to this problem, delivering smoothie flavoring that is product-specific and able to alter unpleasant flavor profiles.

Our scientists have successfully developed smoothie flavoring using sweeteners that include refined sugar, as well as honey, agave syrup and stevia.



Flavor Builder

Help Mother Murphy's create a sample just for you! Describe the custom flavor sample that you want to build and select the features that will accelerate your next creation.

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Flavor Builder

Help Mother Murphy's create a sample just for you! Describe the custom flavor sample that you want to build and select the features that will accelerate your next creation.

Learn More
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Latest News

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Snack to the Future: Predicting Cravings Before They Happen
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Satisfy in a Single Bite: Flavor Design for the Portion‑Conscious Consumer
Flavor innovation has emerged as both a marketing marvel and a potential minefield in today’s fast-paced food and beverage industry.With brands racing to stay relevant, shelves fill with bold mash-ups like jalapeño–mango seltzer and marshmallow–lavender cereal. But for flavor professionals, the question isn’t just “can we make this?”—it’s “should we?” Constant novelty risks weakening brand identity, confusing customers, or even
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Taste Bud Turmoil: The Hidden Cost of Endless Flavor Choices
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