Inclusions


At Mother Murphy’s, we know what
consumers want, and can help provide the bars flavors they crave.Our flavors have helped inclusion manufacturers develop products that incorporate healthy ingredients, such as nuts and proteins, that can add excitement to many food products.
Our Capabilities
At Mother Murphy’s, we’re up for the challenges and opportunities that inclusions bring to our industry. We work with manufacturers of all sizes to help them flavor inclusions that excite the senses.
Latest News
Protein Isn’t a Flavor. Until the Formula Makes It One. Protein looks fantastic in 48-point type. In the mouth, it can stage a tiny hostile takeover. The vanilla shake turns into damp cardboard. The fruit drink finishes dry enough to sand a table. The bar delivers 20 grams of protein and 40 seconds of jaw work. “High-protein” may win the
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The “Protein Problem”
Why One Brew Tastes Fruity and Another Tastes Like a Rubber Band Two coffees can share the same roast level, sit in the same cooler, even wear the same “smooth cold brew” promise—and still act like total strangers. One smells like berry jam, cocoa, and brown sugar. The other lands somewhere between skunk, burnt toast, and a rubber band left
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Coffee’s Next Frontier
Spicy Flavor Trends and the New Science of Heat That Doesn’t Burn Spicy used to mean one thing: how much damage can we fit into a chip? Cute for dare videos. Less cute in an RTD tea, a protein puff, or a mango yogurt that starts charming and ends like a small kitchen fire. The next job for spicy isn’t
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Spice Without Pain
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